vote. obama dominated everywhere else. >> when you look at a state like florida, we know that we signed up 137,000 new people to vote. and we also know that the president only won by about 50 thousand votes. and those folks we signed up to vote were black and brown primarily. >> reporter: studies show the hispanic vote agree between 43% from 2000 to 2010. the numbers can't be ignored. republicans acknowledging they need to reach out to latino and african-americans. >> i think that republicans certainly have to address that one way or another. i had dinner with archer davis not long ago who outlined what he thought and his points were very significant. in terms of what blacks and hispanics believe what they want and candidate and so on. i think if republicans don't start listening to that, it's going to be a long time before they wiven. >> reporter: they pin their hopes on marco rubio, and ted cruise of texas. >> given the election results, some conservatives are now saying maybe it is time to embrace comprehensive immigration reform to find a solution to the millions of undocumented imm

.c. >> in florida, where we think there was a voter suppression effort, the african-american vote went from 11% to 15%. >> mark? >> two point. not to tap dance on mitt romney's campaign, but what was the bold idea of the romney campaign that would survive his candidacy? barry goldwater energize the thousands of people. he gave his party and new direction. george mcgovern did that. but i just do not think there was. once you do not have a bold idea, the candidacy is in peril. >> governor romney survived several primaries, tough debates to get the nomination. there is a lot of second- guessing. i know, he wrote about it today. >> he introduced to the nation this idea of a more strict constitutional conservatism. however, i do not think they ought to go around complaining about choice of candidates. they threw away senate seats that were absolutely slam-dunk republican in indiana and missouri, and the last cycle they throw away a slam dunk republican seats in maryland, colorado, and nevada. so, the left and the right of the party and all of its wings made -- made mistakes in choosing candidates.

by greater percentage, and more vote in swing states every election. if you look at colorado, ohio, florida, new mexico, arizona these states are becoming blue states because of the latino vote. joe, i just got to be of the view that mitt romney, if he took one lesson away from this, it is that he was completely wrong in the emgrace of embrace of that view and it cost him the presidency. >> that is the lesson. they just have to look at the table and look at long-term friends, the republican base, rather, of older white voters is going to be a distinct minority. it's been going down every year as a portion of the electorate, and it's going to be very small 2025 and so looking out it behooves them to resolve this sooner than later. they're going to have a problem battling the jan brewers of the world and the base in trying to convince them because it's been so hard for them to hear reality so far this election cycle even though the statistics point to the fact that this is the way to go. you still have a lot of voices out there who are saying we don't want to do it, and we're going to fight f

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